About Us

Our Story

Bedrok started from a refusal to accept the broken agency model. You know, where clients get 'ping ponged' from one agency to the next in search of results. To go our own way, Bedrok is performance only. We deliver high-intent inbound calls or qualified live call transfers.

Bedrok Advantages

Bedrok has 3 main advantages over competitors.

1. US Media Buying Infrastructure: Google ads and Meta ads have better scalability, credit, and account management when accessing with US infrastructure. This is typically not available local business in Australia. But we can provide this because of our scope and scale.
2. DAQ-C Method: A proprietary method of to channel demand from your area using psychology and targeting.
3. Technology Platform: Workflow automation is critical now to capture and track call recordings and meet legal compliance requirements for privacy.

Our Programs

Ad to Call: We run advertising to generate calls, qualify and transfer them live to your sales team for conversion.

Chat to Call: We engage your live website visitors to chat, convert chat into live calls, qualify prospects, and transfer the call live to your sales team.

These programs increase your sales team capacity, morale and profitability, without adding overheads. It's a plug and play into your existing sales process.

About Our Principal

Hi I'm Omar, an ex-finance professional turned advertiser. I grew up drilling water bores across outback QLD. From contractor jobs to owning my own finance company, I learned one big lesson. Consistent lead generation fuels business growth. Without it, I'd be in a reactive state.

One minute I'm flying. Next, it's a nose dive. I'd do SEO, Ads, Websites and all the "things". But stable operations never landed until I addressed the root cause of the problem - consistent lead flow.

I Failed Big Time

I mistook activity for progress. Marketers make this mistake all the time. It's because schools teach marketing for national corporations not small business. You can produce a clever video for Coca Cola, but it won't help a local pest control crew win jobs on a slow Monday, during off-peak season.

This mistake of activity vs progress is everywhere.

- Nice website design - but no phone enquires.

- A video gets 1 million social views - but no new jobs.

- 1,000 website SEO visitors - but they're in the wrong state.

The Root Cause

Everything changed when I came across Jay Abrahams theory of pre-eminence and selling money at a discount. I realised "busy work" only starts when there's a lack of robust research into your prospect. This is why marketers "invent" clever words to say. Because they don't actually know what to say to bring in new paying customers. Deep research means assembling copy. Not writing new copy.

This shifts the question from "did they write good copy" to "are these words what's inside the mind of your customer at this stage of awareness?" I discovered if you insert the right words, in front of the right person, at the right time - they call you. Even if your website was ugly.

Phone Enquiries On Demand

I applied this process to Google search and it worked like clockwork. Now with AI, systems automation and modern tracking, it's more powerful than ever. But the next problem is was implementing this level of tech to a regular business. To solve this, I created a done for you model. It's not perfect. 

But it does one thing well - build a reliable pipeline of high quality phone enquiries. It's like adding fuel to the fire. You need to make sure you have a sales process already, because it will amplify what you already have. You get a reliable flow of front end customers who call you. Over the years I've since spent more than 100 million in advertising for various brands and businesses. Book a free demo now to see how our programs can work for you.

What People Say

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